It’s a new year and a new beginning. You may have heard of lots of SEO tips from the experts. However as a blogger while content is the king you cannot forget the importance of SEO or search engine optimization. But, it is also important to keep your content interesting and well readable. With the struggle between algorithm updates and SEO strategies it is always wise to keep an eye on latest seo trends if you are a blogger.
Therefore with the start of this new year I thought of sharing some of the most important strategies and SEO tips for 2020! Although you can ask an SEO expert to help you I hope these tips will be helpful for you to continue the journey of blogging.
Create your Brand Authority
As per SEO experts brand awareness is an important SEO strategy for 2020.If many users search for your brand name using search engine it will give a signal of an established brand. Even if people mention your brand name in an article but they do not make it a clickable link, still it is worth it. It will help you to rank high in search engines such as Google.
Optimize your content for Visual search
In 2020, it is expected that more people want to use visual search using Google lens. Therefore optimizing your content for image search will be helpful for higher ranking in 2020.
How to optimize your images for visual search?
It is pretty simple. Be sure to use descriptive titles for your images. Alternative tags are still valid for better SEO.
Create your community around the blog
Be sure to focus on creating a community around your blog. Comments and user engagement is a signal of sharing quality content. Encourage your readers to leave comments. Ask them questions at the end of any article. In such way you can build your community and it will give signals of an engaging blog to major search engines.
Other SEO strategies such as building backlinks, social signals and quality content are still important for better SEO. Above mentioned are the highlighted strategies for this year.
If you know other important SEO tips, please share as a comment below.
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Amila Wickramarachchi is a Singapore based blogger who writes few blogs.Her food blog Food Corner is popular for Sri Lankan recipes.She also writes this blog to share her knowledge on blogging with other fellow bloggers.